Guides · 2 October 2026
How to set up Apple Business Connect
Short answerApple Business Connect is Apple's free tool for managing how your business appears in Apple Maps, Siri and other Apple apps. Sign in with an Apple Account, claim or add your business, verify it, and make sure the details match your Google and Bing listings.
Steps
- Visit Apple Business Connect and sign in with an Apple Account.
- Search for your business. Claim the existing place card, or add your business if it isn't there.
- Enter name, address or service area, phone, website, hours and category, matching your other listings.
- Add photos and a logo if offered.
- Complete Apple's verification and wait for it to be approved.
Why it matters
Many customers use iPhones, and Apple Maps and Siri read this data. It's also one more consistent source for AI to cross-check.
Questions people ask
Is it free?
Yes.
Do I need an Apple device?
You need an Apple Account, not necessarily an Apple device.
Related guides
- How to set up your Google Business Profile
- Bing Places: why it matters for ChatGPT and Copilot
- Consistent business details: the NAP checklist
Sources
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